Five stars500+ 5 star reviews
Author of #1 bestselling book WTF?! Willing To Fail and BYOB Build Your Own Business. Be Your Own Boss


After 30 years in business, Brian Scudamore is on a mission to inspire others to live the dream too: To start, build or be a part of the wonderful world of entrepreneurship. Through inspirational stories and conversations with other entrepreneurs, Brian shares industry secrets for getting started and being successful. It includes what Simon Sinek told Brian the night he slept on his sofa. You’ll meet an NBA superstar, a past president of Starbucks, a British advertising tycoon, and a winner of the Nobel Prize in Physics and more!

This book provides readers with something totally new: two clear choices for how to build a business from the ground up. BYOB Build Your Own Business. Be Your Own Boss, is an essential tool for anyone who wants to stop dreaming and start doing.

Brian shows how anyone can be successful in small business. Brilliant. Absolutely brilliant!

Michael E. Gerber

Author of The E-Myth Books

If you want a bullet proof strategy for building a business from the ground up, Brian provides one of the best I've seen.

John Lee

Dumas of Entrepreneurs on Fire and The Common Path to Uncommon Success

Imagine having a business that gives you all the time, money, and freedom you ever wanted. Now, imagine having a guide along the way. That's what Brian Scudamore's book can be for you!

Joe Polish

Founder of Genius Network

A roadmap for every aspiring entrepreneur. This will drive you from ‘thinking’ to ‘doing’.

Jason Feifer

Editor in chief, Entrepreneur magazine

Pages jam-packed with helpful tips and stories that I wish I could've sponged up in my earlier founder days. ...Stories you’ll wanna flag and come back to!

Ryan Holmes

Founder of Hootsuite & League of Innovators

Meet Brian

Founder and CEO of O2E Brands

Meet Brian

Brian Scudamore has created three hugely successful brands and an exceptional corporate culture by embracing failure and curating advice from the world’s most respected business leaders. He’s always taken the road less traveled, spurred on by his insatiable curiosity and drive to do things bigger and better — and always together — with the passionate people at 1-800-GOT-JUNK?, WOW 1 DAY PAINTING, and Shack Shine, all under O2E Brands. Brian is on a mission to share wisdom from 30 years in entrepreneurship to help others realize their biggest dreams.